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02 · Migration

Move platforms without the headaches.

For teams stuck on a platform that's slow, expensive or unloved - who can't afford to lose rankings or freeze publishing while they move.

Timeline
8-16 weeks
URL redirect coverage
1:1
URL redirect coverage
Content freeze
0 days
Content freeze
Daily launch monitoring
14 days
Daily launch monitoring
Who it's for

You'll recognise yourself if…

  • You're on WordPress, Sitecore, AEM or a home-grown CMS and it hurts.
  • Organic traffic is a major channel.
  • You want to keep the design and change what's underneath.
What's included

Everything in the engagement

Migration plan

Inventory, URL map, redirects, runbook.

New content model

Structured, simpler, editor-friendly.

Rebuilt templates

SEO-equivalent or better, on a component system.

Scripted content transfer

Automated, reviewed, repeatable until cut-over.

Two weeks of monitoring

Search Console, errors and performance, daily.

How it runs

8-16 weeks, in four phases.

  1. 01Weeks 1-2

    Inventory & plan

    Crawl, benchmark, map every URL.

  2. 02Weeks 2-10

    Model & build

    CMS schemas, templates, integrations.

  3. 03Weeks 8-12

    Migrate & verify

    Scripted transfer, editor review, redirect testing.

  4. 04Weeks 12-14

    Cut over & monitor

    Launch behind a flag, switch, watch.

Built from

The capabilities inside this solution.

FAQ

Common questions

Will we lose SEO?+

Not if it's done properly. The process is built to protect rankings: benchmark first, map every URL 1:1, and monitor daily for two weeks after launch.

Do you redesign at the same time?+

You can, but we often advise migrating first and redesigning on the new platform - it de-risks both.

Other ways to start

Not quite it? Try one of these.

Get started

Let's talk about your website.

Tell us where your site is holding the business back. We'll come back with a point of view, not a pitch deck.