Design Systems
A design system is what lets a small team ship a lot without drifting. We build them to survive rebrands, multiple brands and multiple products.
- Token layer behind every theme
- 1
- Token layer behind every theme
- Accessibility by default
- AA
- Accessibility by default
- Sources of truth: Figma + code, in sync
- 2
- Sources of truth: Figma + code, in sync
What a design systems engagement produces.
Token layer
Colour, type, spacing, radius and motion as semantic tokens - themeable per brand.
Component library
Accessible, documented components in Figma and code, kept in sync.
Templates & patterns
Page recipes and content patterns so teams compose rather than invent.
Governance
How changes get proposed, reviewed and released - lightweight, written down.
A repeatable process, not a black box.
- 01
Audit
Inventory what exists across brands and products; find the real duplicates.
- 02
Foundations
Tokens and primitives agreed with design and engineering together.
- 03
Components
Build in priority order - highest-traffic templates first.
- 04
Adopt
Migrate sites in waves and hand ownership to your team.
This is for you when…
- You run more than one brand, product or site.
- Accessibility fixes get made in five places.
- A rebrand is coming and you'd rather it be an afternoon than a quarter.
Questions about design systems
Do you build in our stack?+
Usually React/Next.js with CSS variables for tokens, but the approach ports to Vue, Web Components or a CMS-native front end.
Who owns the system afterwards?+
You do. We stay on to evolve it if you want, but there's no lock-in - everything lives in your repos and your Figma.
Often combined with
Web Design
Design systems and page templates that stay consistent as the site grows.
Learn more
Brand Expression
Motion, illustration, imagery and voice that make the brand feel alive on screen.
Learn more
Web Engineering
Composable front ends on Next.js with a headless CMS your team can actually use.
Learn moreLet's talk about your website.
Tell us where your site is holding the business back. We'll come back with a point of view, not a pitch deck.